Info center - Standard x Extended license - examples of use

Standard x Extended license

Aren't you sur what license do you need? Standard or Extended?

This table helps you in decising. You will find, what license is appropriate for your use, in it.

What is a MINOR ROLE?

Minor role means the role when the photo or graphic work stands outside the main purpose of the product, and does add nor become a major part of the sale. Minor role includes photos on product packaging, the title page of the book, illustrative pictures in books, etc ...

What is a MAJOR ROLE?

The main role means a role where the image or graphic work is the main part of the product and the product is sold on its basis. Basically, whithout purchased photo or vector the product would not have such a meaning or would not be attractive. The main roles is for example a photos on T-shirts, mugs, photos on calendars. But also books and magazines intended for sale, that have images on more than 50% of the total volume.

Use in print

Outdoor advertising (banner, board, billboard, illuminated panels, etc.)Standard
Indoor advertising (POS materials, promotional or informational brochures, leaflets, wobblers, posters, gift promotional items, dressing, etc.)Standard
Advertisement in a newspaper or magazineStandard
Product packaging (pizza boxes, packing on the TV set etc.).Standard
Gift wrapping material (except for resale or distribution)Standard
Gift packaging material for resale and distributionExtended
Labels (for bottles, cream cups, shampoos etc.)Standard
Product packages (candies, chewing gum, etc.)Standard
Covers and illustrations in books or magazines and newspapersStandard
The book, magazine, or other printed media intended for sale or distribution, consisting of more than 50% volume by images or illustrations.Extended
Packaging or printing on CD / DVD (including designated for sale or distribution)Standard
Business CardsStandard
Posters or postcards (excluding the sale or distribution)Standard
Posters or postcards intended for sale or distributionExtended
Calendar (except for resale or distribution)Standard
Calendar intended for sale or distributionExtended
Folder (except for resale or distribution)Standard
Folder for resale or distributionStandardonly if file plays minor role otherwise Extended
Notebook or diary (except for resale or distribution)Standard
Notebook or diary for resale or distributionStandardonly if file plays minor role otherwise Extended
Sticker (except for resale or distribution)Standard
Sticker for resale or distributionExtended
Pen or pencil (except for resale or distribution)Standard
Pen or pencil for resale or distributionStandardonly if file plays minor role otherwise Extended
Other stationery (except for resale or distribution)Standard
Other stationery for resale or distributionStandardonly if file plays minor role otherwise Extended
Interior design (except for resale or distribution)Standard
Interior design for resale or distributionExtended
Artwork or masterpiece of art (except for resale or distribution)Standard
Artwork or masterpiece of art for resale or distributionExtended
T-shirt or some other item of clothing (except for resale or distribution)Standard
T-shirt or some other item of clothing for resale or distributionExtended
Board game or entertainment product (except for resale or distribution)Standard
Board game or entertainment product for resale or distributionExtended
Cup, mug or glass (except for resale or distribution)Standard
Cup, mug or glass for resale or distributionExtended
Mouse pad (except for resale or distribution)Standard
Mouse pad for resale or distributionExtended
Playing cards (except for resale or distribution)Standard
Playing cards for resale or distributionExtended
Keychain (except for resale or distribution)Standard
Keychain for resale or distributionExtended
Promotional items for sale or distributionStandardonly if file plays minor role otherwise Extended

Digital or web use

In web and digital usage, the maximum size (resolution) of the file should not exceed the display resolution of the displaying device.

Television, video or online advertisingStandard
Publication on website or blog (in articles or news for illustrative purposes only)Standard
Online advertising banner (except for resale or distribution of banner templates)Standard
Banner template for online advertising for resale or distributionExtended
Website or webpage design (except for resale or distribution of website templates)Standard
Website design for resale or distributionExtended
Desktop wallpaper (except for resale or distribution)Standard
Desktop wallpaper for resale or distributionExtended
Screensaver (except for resale or distribution)Standard
Screensaver for resale or distributionExtended
Software for a PC or mobile device (except for resale or distribution)Standard
Software for a PC or mobile device for resale or distributionStandardonly if file plays minor role otherwise Extended
E-card or e-mail template (except for resale or distribution)Standard
E-card or e-mail template for resale or distributionExtended
E-book (except for resale or distribution)Standard
E-book for resale or distributionStandardonly if file plays minor role otherwise Extended
PowerPoint, Flash and other presentations (except for resale or distribution)Standard
PowerPoint, Flash and other presentation template for resale or distributionExtended
Film or video clip (except for resale or distribution)Standard
Film or video clip for resale or distributionStandardonly if file plays minor role otherwise Extended
Any other digital design (except for resale or distribution)Standard
Any other digital design for resale or distributionStandardonly if file plays minor role otherwise Extended
Any other template for resale or distributionExtended
Logo or emblem that will NOT be officially registered as a trademark or service markStandard
 
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